SOME of my work.
Creative strategy meets field experience. From software to storytelling, workshops to large-scale events, these projects show how I build brands, systems, and momentum.
01
video media
Storytelling has always come naturally to me in my work. I love to create videos that evoke emotion, make crews feel seen, and the brand is heard. I've shot, produced and edited a plethora of videos produced over years. This is just one of them.
02
Treezi app
Designed the UX/UI and led the development, branding, and marketing of Treezi. Treezi is a cloud-based, mobile-friendly software solution and tree inventory app designed for tree care companies to manage operations, from client visits to invoicing.
03
MARKETing Workshops
Structured sessions that break down marketing into something that makes sense. It touches on everything marketing, including the importance of culture, knowing your customers, and ways to use AI. From old-school mailers to the digital age, it explores what might work, what doesn’t, and help build a brand and strategy that feels like you.
04
PHC Workshops
Workshops that guide a clear, simple path to launching or improving PHC programs. Covering the basics of why PHC matters, how to identify common tree issues, and how to choose the right treatments and products. And a dive into the practical side, like application methods, equipment needs, pricing, and different ways to structure PHC within your business.
05
website deV
Website development and design. Proficient on all popular platforms. Light HTML and CSS work. Here are some of the websites I've done:
06
Large scale events
Led and coordinated large industry events on a shoestring budget and through sponsorships and ticket sales. The largest event I co-masterminded and led was Treetopia-- 900+ attendees over 2 days with 30+ classes/workshop and 15+ super fun and crazy arborstyle games.