CONSULTING
GENERAL ARBORIST SERVICES
I work as a consulting arborist on projects that balance tree health, safety, regulations, and real-world constraints for:
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Property Managers / HOAs
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Campuses
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Grant–funded projects
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Municipalities
I also provide the following services:
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Arborist Reports
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Tree Preservations Plans
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Tree Inventory & Assessments
SALES & MARKETING STRATEGY
I help businesses clarify their brand, strengthen their sales process, and align marketing with client experience. While my background is primarily in the tree care industry and my own small businesses, these competencies translate across industries.
This can include:
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Brand & messaging
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Sales touch-points
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Marketing campaigns
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Client experience
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Internal cultural alignment
SPEAKER / PRESENTER
I speak to industry groups (for CEUS), companies, schools, and community audiences on topics of expertise that include:
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General Tree Health & Maintenance
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Plant Health Care
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Biochar & Wood Management
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Marketing, Brand & Culture for Tree Companies
PLANT HEALTH CARE (PHC)
I work with tree care companies to build, expand, or refine Plant Health Care (PHC) departments that are practical, profitable, and simple to execute.
This can include:
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Licensing, reporting & compliance
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Treatment Protocols
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Seasonal programs
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Pricing strategy
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Equipment planning
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Sales training
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Crew training
Sustainability / Biochar
I’ve led sustainability efforts within the tree care industry focused on solving the massive wood-waste problem. Recent work includes a grant-funded biochar project and deployment of urban-scale pyrolysis technology.
Link to project here.
CREATIVE
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GRAPHIC DESIGN
I design clean, story-driven visuals for brands, programs, and campaigns—logos, print materials, social graphics, and presentations—especially for mission-driven and technical organizations that want clarity & VIBES.
Video + Storytelling
I create short-form and long-form video content that tells real stories about people, work, and impact.
View examples of my work here: [insert links]
Web & App Design
I help shape websites and simple app experiences that are intuitive, human, and purposeful. From structure and content flow to visuals and user experience, I focus on making ideas easy to understand and easy to use.
CONTENT CREATION
Although this landscape is always changing, good content still comes down to the same things: clarity, authenticity, and story. I create content across video, visuals, and written formats that helps people connect to the message and care about what’s behind it.
COMMUNITY
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TREE TOURS
I host interactive tree walks that connect people to the trees in their neighborhoods. Past tours include:
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Lake Merritt, Oakland
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Alden Park, Mare Island
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UC Berkeley Campus
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School campuses & community spaces
CLASSROOM VISITS
I visit classrooms and youth programs to talk about trees, nature, careers, and environmental stewardship—tailored to age, learning style and curiosity level.
TREE PLANTING
I help organize and support community-based tree planting projects that center education, access, and long-term care.
View projects here: [insert link]
NATURE WORKSHOPS
I develop hands-on workshops that bring people together around nature, creativity, and learning.
Example programs: CommunityPLUS
Let's Connect.
Whether you’re interested in consulting, speaking, creative collaboration, or community programs, I’d love to hear from you. Share a little about what you’re looking for, and I’ll get back to you soon.